Menopause and the Skin
Menopause and the Skin Menopause is a natural biological process that marks the end of a woman's reproductive years and a time that women often view with some trepidation. This...
Award-Winning Supplier
WA/NT ABIA Wholesaler of the Year for the last 3 years in a row!
Best Price Guarantee
Shop with confidence – we will match the price of any authorised West Australian Wholesaler.
Bulk Discounts Available
The more you order, the more you save! Ask us about our bulk discounts available.
Salon Supplies - Fast
Same-day dispatch for quick AUS/NZ Shipping or click and collect from our Perth Showroom.
Complete Salon Supplies and Training Centre
for the Beauty Industry
Providing the W.A Beauty Industry total Salon Support, Supplies and Solutions all under one roof.
Bringing you the perfect blend of price, service and quality to support you through every step of your growing business.
Good News! If you are a beauty trade professional or student you can purchase wholesale products without creating an account. To purchase Skin Care, Brow Code and select retail items you will need
to register for an account to gain access to purchase these products. This will
require proof of Qualification.
We are a trade only to Beauty
Professionals Wholesaler.
New Arrivals
Elite's Best Sellers
Training Courses
Improve skills and keep up with new advances in the Industry
with our large range of courses on offer.
We stock industry-leading brands for your salon
Salon Direct Beauty Supplies
We are a Western Australian Beauty Supplier and we are proud to offer a full range of beauty products & consumables including major brands and our own personal brand.
Perth Showroom
Come visit our Perth Showroom which has over 200 brands to choose from, and Qualified Therapists in-store available to offer expert help and advice.
Are you in the Beauty Industry?
Register for a trade account to access trade-only products and prices and shop online. It’s quick and simple to apply.
Beauty Industry News
DermaFix Spicule Training.
In the ever-evolving world of skincare, a groundbreaking trend has emerged – DermaFix Spicules Treatment. With an array of skincare fads vying for our attention, it can be challenging to...
Lash Lifting Shield GUIDE 2023
A comprehensive breakdown of My Lamination and Katya Vinog shields, comparing the two industry leading brands and allowing you to chose the perfect shield for every eye shape. Every time. ...
What is Vitamin C and why do you need it in your skin care routine?
WHAT IS VITAMIN C?Vitamin C is a powerful antioxidant and the most prominent antioxidant in our skin. Think of it as nature’s best brightener; it will light up dull skin...